Sergio Marchionne, CEO of Fiat Group Automobiles (he’s the poor-looking guy on the left), who received the award, said: “We have gone a long way in a short space of time, and I am proud to be able to underline that Fiat was the fastest growing car brand in Europe last year. The 500 is not a final target for the brand, but just the first stage in the ongoing development of the ‘new Fiat’. Which is why we see the 500 as not just a car, but as a ‘travelling agenda’ of what we want to achieve.”
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Fiat 500 Receives “Car Of The Year 2008” Award in Berlin
The European “Car of the Year 2008” award, which was given to the Fiat 500 by a jury of 58 automotive journalists from 22 European countries, was presented this evening (28 January) at a ceremony in Berlin.
Labels:
Car Of The Year,
Fiat,
Fiat 500