Mitsubishi to Enter Korean Market in October 2008

Confirming earlier reports, Mitsubishi made it official today that it will enter the Korean market in October. The Japanese carmaker will sell its vehicles in Korea through the MMSK Corporation, a joint-venture recently set up by Daewoo Motor Sales and Mitsubishi. Starting in October 2008 MMSK plans to introduce the Lancer EVO X, the Outlander mid-size SUV, the Eclipse sports coupe, the Lancer sports sedan and the Pajero SUV models onto the Korean market. Mitsubishi’s goal is to sell 400 units in the first year and increase volume to 3,000 units by 2010.

Renault Samsung QM5 SUV Image Gallery

Based on the Nissan Qashqai platform, the Renault Samsung QM5 SUV will go on sale in the South Korean market in early December where it will be available initially with a 2.0-litre turbodiesel engine. In 2008 the Korean built QM5 will come to Europe under the Renault brand as the Koleos. Follow the jump for the full image gallery or click here to check out our previous article on the QM5. -Continued


Pics via: autojoins

Nissan To Enter Korean Market In 2008

Did you know that the Nissan brand was absent from the Korean market? We sure didn’t. But anyway, that’s going to change shortly as Nissan Motor Company unveiled plans to bring the Nissan brand to Korea in 2008. Oddly, Infiniti has already been introduced in Korea two year’s ago. Nissan Korea Ltd. plans to set up a dedicated dealer network for the Nissan brand and will begin dealer selection in coming months.The first Nissan models to be introduced in the Korean market will be the crossover Rogue, the mid-size Murano SUV, and the Altima. -Continued after the jump

Colin Dodge, Senior VP, General Overseas Market, NML, said: “Infiniti has performed extremely well in the Korean market, rapidly becoming one of the leading luxury brands. With growing demand for import cars, it is the optimal time to introduce the Nissan brand. Korean customers have a keen appreciation of excellent design and quality while demanding top-notch service and competitive pricing. We believe our ability to deliver in all these areas will make the Nissan brand very successful here.”

According to Gregory Phillips, president of Nissan Korea Ltd., a separate project team analyzed the preferences of Korean customers to prepare for the introduction of the Nissan brand. “We will be able to use our success with the Infiniti brand as a guide in helping to make Nissan one of the leading brands in the Korean market,” Phillips said.